RESOURCES & TOOLS
Used for outcomes measurement to assess the impact of a campaign's or initiative's engagement efforts; a simple and strategic survey or MY SOURCE testimonials are examples of tools.
To increase recognition of public broadcasting as a valuable resource that informs, enlightens and enriches public life, the Corporation for Public Broadcasting developed the My Source initiative.
Through My Source, public broadcasting supporters are able to tell their own unique and personal stories about how public broadcasting serves as a source for information, entertainment and empowerment. Viewers, listeners, users and supporters will be able to share their stories online on this Web site and on station Web sites across the country. Public television and radio stations will also be gathering testimonials in their own communities.
Collectively, these stories illustrate the many ways in which public broadcasting contributes to a civil, diverse and participatory society.
Join WXEL in celebrating the essential role of public broadcasting in American society!
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